It’s estimated that global sponsorship spending for 2017 will exceed $70 billion, with $24B spent in North America alone. Despite this, up to 50% of marketers report they’re unable to measure the ROI of these sponsorship dollars.With the rise of eSports, decline of TV advertising dollars, and the transformation of all sports and entertainment industries due to social video, on-demand viewing and OTT, there’s a new fusion of media and sponsorships that requires a new type of measurement solution.
Research and Evaluate Partners
Analyze potential influencers, publishers, sports teams, competitors and any other branded content partner with our leaderboards
Detailed Sponsorship Metrics
Includes: Brand mentions, brand safety score, exposure time, audiences reached and more.
Track your campaign all-in spend on branded content, influencer and other campaigns for greater transparency into the true ROI of social sponsorship, break down spend by CPM, CPV, CPE.
Surface top performing content and partners in real-time, see which posts are driving the most viewership or engagements, top audiences engaging with campaign content, enabling greater optimization of creative and media spent.
Branded Content Marketplace
Discover new “ready-to-buy” opportunities for sponsorship, or list your opportunities for advertisers with our branded content marketplace
Advanced Logo Recognition
Uses logo recognition technology, combined with AI and Machine Learning to detect brands and other tags in your videos
Robust Social Insights
Automatically track detailed cross-platform social video and post engagement on Facebook, Twitter, Instagram, Snapchat, Twitch, Youtube and any OTT provider in robust campaign reports. Bring all your partners in one place.
Quickly export data from any campaign or channel to PDFs or Excel files with post-level insights.