Facebook Video and Live Analytics

Dig deep into your Facebook Audience

  • Conviva’s Facebook Analytics measure performance of all content types including posts, photos, videos and live streams.
  • Measure Fan Pages or Watch Pages
  • Track cross-posted, page-owned and shared views for Videos
  • Audience insights like age, gender, location and viewing habits like sound on vs. sound off and more
  • See peak concurrents and Live vs. Replay for Facebook Live videos
  • Uncover the best times to distribute your videos
  • Build automated video reports based on keyword, hashtag, content tag and more
  • Manage Sponsored Video with Facebook’s Branded Content Tag integration
  • Create a network-wide scorecard or roll-up report for your Facebook content

Create Custom Campaign Reports

  • Build custom video campaign reports across multiple groups of publisher, brand or influencer accounts
  • Realtime dashboard reports roll-up your live videos across an unlimited number of authenticated pages. Measure complete live campaign performance with cross-platform video views, reach and impressions, engagements, top performing content, channels and more
  • Audience insights into video consumption for live videos including viewing habits, demographics, video length testing, and more.
  • Discover the best times to go live with custom heatmaps.
  • Set custom campaign ROI metrics including CPV and CPE to build complete sponsored live reports

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